{"id":106956,"date":"2017-11-06T06:01:33","date_gmt":"2017-11-06T11:01:33","guid":{"rendered":"http:\/\/oncubamagazine.com\/?p=106956"},"modified":"2017-11-07T14:58:56","modified_gmt":"2017-11-07T19:58:56","slug":"u-s-in-fihav-2017-dont-close-doors","status":"publish","type":"post","link":"https:\/\/oncubanews.com\/en\/cuba\/economy\/cuban-economy\/u-s-in-fihav-2017-dont-close-doors\/","title":{"rendered":"U.S. in FIHAV 2017: don\u2019t close doors"},"content":{"rendered":"

The 35th Havana International Trade Fair (FIHAV 2017) maintains the extensive convocation of previous editions, with more than 3,000 exhibitors from some 70 countries. But not all is growth in the ExpoCuba fairgrounds.<\/p>\n

In pavilion 7, where around 40 U.S. companies promoted their products and services in 2016 \u2013 the largest U.S. participation in the history of FIHAV, which doubled the biggest registry until then \u2013 now there are only a dozen. Even some that had previewed their presence in Havana, in the end, did not take up stands.<\/p>\n

The \u201ccooling\u201d of relations between the two countries caused by the Trump administration has left its imprint on the island\u2019s principal trade marketplace. However, there are those who persevered with Cuba.<\/p>\n

Like last year, the Secretariat of Agriculture of the state of Virginia is present in the fair. Its topmost authority, Secretary Basil I. Gooden, thinks that the rollback in bilateral relations is \u201ca temporary situation\u201d and not wanted by many U.S. politicians and businesspeople.<\/p>\n

Gooden told OnCuba that in Virginia there is still \u201cgreat interest in the Cuban market\u201d independently of the Trump government\u2019s position, and underlined that Governor Terry McAuliffe himself is backing that wish of his state\u2019s businesspeople and farmers.<\/p>\n

\u201cThat\u2019s why we are present in the Fair,\u201d he explains, \u201cto demonstrate that Virginia has a real commitment with Cuba.\u201d<\/p>\n

\"Basil<\/a>
Basil I. Gooden, secretary of agriculture and forestry of the state of Virginia. Photo: Claudio Pel\u00e1ez Sordo.<\/figcaption><\/figure>\n

For the politician, the ties between the island and his state can go beyond agriculture: \u201cTechnology, culture, science\u2026can be shared. There are many areas in which relations could be strengthened if the laws and the conditions allow it. There can be many benefits for both sides.\u201d<\/p>\n

According to Gooden, the authorities and citizens of many of his country\u2019s states share Virginia\u2019s view about Cuba; they back trade with the island and want to continue forward in bilateral relations, \u201cEven when the Federal Government does not facilitate it.\u201d Thus the main question \u201cis to not stop and continue promoting business between the two countries.\u201d<\/p>\n

\u201cI\u2019m optimistic,\u201d he affirms. \u201cI feel positive about the future of relations between Cuba and the United States, and especially with Virginia.\u201d<\/p>\n

\u201cPatience, passion and perseverance\u201d<\/h3>\n

When I asked Jay S. Brickman why his company came to FIHAV 2017 despite the current scenario of relations between Cuba and his country, the vice president of government services at Crowley Maritime Corporation answers convinced: \u201cbecause we must.\u201d<\/p>\n

Brickman speaks on behalf of a company with 125 years of experience and a recognized international prestige. He has been in Cuba for 16 years, ever since in 2001 he signed a contract with the Cuban authorities to transport chicken and brought over the first cargo boat from the United States in decades.<\/p>\n

Since then business has still not grown as expected, but Crowley has remained faithful to its business philosophy.<\/p>\n

\u201cWe are in Cuba because of our company\u2019s commitment with this country,\u201d affirms Brickman to OnCuba. \u201cRespecting the agreements assumed forms part of our philosophy, even if there have been some difficulties and in financial terms business deals have not been the most important for the company. But they normally are and we seek the way that they are also the same in economic terms.\u201d<\/p>\n

In the context of the Fair, the U.S. firm has been negotiating a new contract with the Cuban state-run Alimport import company to transport food products to the island, and its vice president expects the negotiation will bear good news for both sides.<\/p>\n

\"Jay<\/a>
Jay S. Brickman, vice president of government services at Crowley Maritime Corporation. Photo: Claudio Pel\u00e1ez Sordo.<\/figcaption><\/figure>\n

Based on his experience, Brickman says that the keys to achieve success in commercial relations with Cuba are: patience, passion and perseverance. This is precisely the title of one of the chapters of the book Cuba Imports, which he wrote with Mar\u00eda Conchita M\u00e9ndez, director of sales and commercial development for Latin America of the Alabama Port authority \u2013 also present in FIHAV 2017. In his opinion the current moment is opportune to apply his formula.<\/p>\n

\u201cIt\u2019s not time to withdraw, but rather to remain and demonstrate interest if it really exists,\u201d is his advice.<\/p>\n

The businessman, with a vast work experience in Latin America, regrets that his country\u2019s government has \u201cput a brake\u201d on the rapprochement initiated under the presidency of Barack Obama and that it not perceive the importance of relations with Cuba in the region.<\/p>\n

\u201cFor the United States better relations with Cuba supposes better relations with Latin America. That has been very clear in recent years, and the Obama administration understood it. Obama also recognized that the policy of isolation against the island did not work and had a great initiative with the rapprochement between the two countries, but Trump doesn\u2019t have that vision.\u201d<\/p>\n

\u201cHowever,\u201d he specifies, \u201cthe Trump administration has also questioned other international agreements and trade treaties and seems to lack an almost complete understanding about the importance of having allies in the world. That\u2019s why Cuba should not feel paranoid with this. Offended yes, but paranoid no, because the current government\u2019s position is sadly the same with the entire world and is not shared by many Americans.\u201d<\/p>\n

\u201cThere is simply no logic to this,\u201d adds Brickman, \u201cand for this vision to not prevail we all have to work in Cuba as well as in the United States. That\u2019s why we will be in Cuba as long as we are welcome. We came to stay and to be here when more businesses can be built.\u201d<\/p>\n

Cuban Americans as well<\/h3>\n

Apacargoexpress has been providing for more than seven years commercial and non-commercial cargo service from the United States to Cuba. Its general manager, Cuban Eduardo Aparicio, speaks with pride about his company\u2019s leading position in this field, thanks to the permits granted by the Department of Commerce to be able to operate with the island.<\/p>\n

However, Aparicio doesn\u2019t aim to block the sun with a finger. Beyond what has been achieved by his company, he recognizes that relations between the two countries are going through a \u201cdark period\u201d in which it is necessary to bet on work and a change of mentality.<\/p>\n

He came to FIHAV 2017 with that conviction.<\/p>\n

\u201cWe decided to be in Havana despite the fact that there were U.S. companies which canceled the spaces they had booked,\u201d he told OnCuba. \u201cBut to do honor to the Fair, to our interest in remaining in Cuba, we assumed those spaces, paid for them and we are here, thus we feel the Fair as if it were our own.\u201d<\/p>\n

\"Eduardo<\/a>
Eduardo Aparicio, general manager of Apacargoexpress. Photo: Claudio Pel\u00e1ez Sordo.<\/figcaption><\/figure>\n

Aparicio recognizes the Trump government\u2019s position toward the island as a serious obstacle for bilateral relations and considers it is \u201cvery difficult to discern what is going to happen in the short term.\u201d<\/p>\n

\u201cThe president is a very volatile person,\u201d he affirms, \u201cand it is impossible to predict the future with this administration. It is painful because Obama did an exceptional job and fought against a great deal of opposition so that the people would understand the importance of developing relations with Cuba. And it is also hard for me because I\u2019ve been 18 years in the United States, I feel well in that country, but I\u2019m also Cuban and the things that are not good for Cuba hurt me.\u201d<\/p>\n

However, the general manager of Apacargoexpress not only points to the policies of the current U.S. government.<\/p>\n

\u201cIn Cuba there are also things that have to improve,\u201d he comments. \u201cA greater opening to the world, to the Cuban Americans, most of whom want the best for this country, is necessary. It is not coherent to continue with the taboo about whether we are Cubans or Americans because we are actually one thing: Cubans.\u201d<\/p>\n

In his opinion, the Cuban Americans who back the rapprochement with the island \u201care already a majority.\u201d However, he affirms, \u201cwe cannot put our trust on this. We need to be more consistent and to have more backing by Cuba.<\/p>\n

\u201cIt is true that every year there are meetings like the one that was just held in Washington,\u201d he says, \u201cbut after these meeting there must be a follow up, a continuity. It is necessary to continue \u2018warming up\u201d what is being done in this direction so that it is really effective.\u201d<\/p>\n

Despite the difficulties, Aparicio believes that \u201cbetter things are going to be attained\u201d in bilateral relations. \u201cI plan on being in Cuba and in the Fair while life and U.S. legislation allows me,\u201d he concludes, \u201cbecause our work is respectful of the law. And if there comes a time when I do not have the permits to do what we are doing now in our company, then I will fight for a legal means to continue: I will speak with my congressperson; I will discuss the issue and will try everything that can be done together with those who back this vision. We mustn\u2019t accept that relations continue to be cooled.\u201d<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

The 35th Havana International Trade Fair (FIHAV 2017) maintains the extensive convocation of previous editions, with more than 3,000 exhibitors from some 70 countries. But not all is growth in the ExpoCuba fairgrounds. In pavilion 7, where around 40 U.S. companies promoted their products and services in 2016 \u2013 the largest U.S. participation in the […]<\/p>\n","protected":false},"author":3261,"featured_media":106960,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13904],"tags":[],"ppma_author":[33550],"class_list":["post-106956","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cuban-economy"],"acf":[],"yoast_head":"\nU.S. in FIHAV 2017: don\u2019t close doors | OnCubaNews English<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oncubanews.com\/en\/cuba\/economy\/cuban-economy\/u-s-in-fihav-2017-dont-close-doors\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"U.S. in FIHAV 2017: don\u2019t close doors | OnCubaNews English\" \/>\n<meta property=\"og:description\" content=\"The 35th Havana International Trade Fair (FIHAV 2017) maintains the extensive convocation of previous editions, with more than 3,000 exhibitors from some 70 countries. 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