{"id":326512,"date":"2025-08-02T12:37:11","date_gmt":"2025-08-02T16:37:11","guid":{"rendered":"https:\/\/oncubanews.com\/en\/?p=326512"},"modified":"2025-08-02T12:37:11","modified_gmt":"2025-08-02T16:37:11","slug":"katapulk-launches-new-online-commerce-model-at-cost-price-transparent-and-no-surprises","status":"publish","type":"post","link":"https:\/\/oncubanews.com\/en\/cuba\/katapulk-launches-new-online-commerce-model-at-cost-price-transparent-and-no-surprises\/","title":{"rendered":"Katapulk launches new online commerce model: at cost price, transparent and \u201cno surprises\u201d"},"content":{"rendered":"<p><a href=\"http:\/\/www.katapulk.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Katapulk Marketplace<\/span><\/a><span style=\"font-weight: 400;\"> has announced through a press release that as of August 1st the platform is selling all products \u201cexactly at cost, with no hidden margins.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The main novelty is that Katapulk does not make any profit on the price of the items. This is the first Cuban e-commerce model that is 100% at cost price.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThe only additional transaction charge is the KATAPULK SERVICE, a flat fee of US$7.99 that covers the value of the service provided by the platform by directly connecting buyers with suppliers that are part of the Katapulk ecosystem,\u201d the message explains.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThis fee also guarantees safe payments, regulatory compliance and customer service,\u201d the statement adds.<\/span><\/p>\n<h3><b>Customers and vendors benefit<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">With this new business model, users will be able to make the most of their budgets and send more food, toiletries, medicines, hardware and household supplies and essential items to family members on the island.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Vendors who use the platform will be able to multiply their sales, accelerate their product turnover and boost their business operations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The products sold on Katapulk come from private Cuban entrepreneurs and independent importers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">More than 150 different suppliers and stores participate in the Katapulk platform.<\/span><\/p>\n<h3><b>Pillars of the new program<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The company has identified four pillars of this new commercial approach:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">PRODUCTS AT COST: <\/span><b>The price<\/b><span style=\"font-weight: 400;\"> shown to the buyer is exactly the supplier\u2019s price: no surprises.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">CLEAR FLAT RATE: KATAPULK SERVICE \u2013 US$7.99 for each order, with no minimum or purchase limit. Since this is a fixed fee, not a percentage, <\/span><b>the savings increase with each added item<\/b><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">FLEXIBLE AND TRANSPARENT LOGISTICS: <\/span><b>Deliveries to all 15 Cuban provinces<\/b><span style=\"font-weight: 400;\">, with delivery costs determined by each store on the platform. SMS\/WhatsApp notifications at each stage of the shipment.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">MULTI-STORE CART: <\/span><b>Products from different stores are combined in a single transaction<\/b><span style=\"font-weight: 400;\"> for greater convenience.<\/span><\/li>\n<\/ul>\n<p><b>And now also by phone, 24\/7<\/b><\/p>\n<p><a href=\"http:\/\/www.katapulk.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Katapulk Marketplace<\/span><\/a><span style=\"font-weight: 400;\"> has also launched a telephone sales service to facilitate accessibility.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To this end, it has opened a <\/span><b>telephone channel that operates 24 hours a day, seven days a week<\/b><span style=\"font-weight: 400;\"> at <\/span><b>+1 (855) 590-2816<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This telephone channel is available from anywhere in the world and is free for calls from the United States.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This will allow users to place their orders with just one call, without having to visit the website or download any apps.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Customer service is also reinforced with a WhatsApp channel at <\/span><b>+1 (555) 706-9075<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/oncubanews.com\/wp-content\/uploads\/2025\/08\/Banner-OnCuba-Linea-24x7-1920-x-546-px.jpg\" \/><\/p>\n<h3><b>A strong commitment to Cuban families and the private sector<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The Cuban private sector has an important ally in this platform, according to <\/span><a href=\"http:\/\/www.katapulk.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Katapulk Marketplace.<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Entrepreneurs and importers who participate in the marketplace aimed at providing Cuban families with essential products and services can use the Katapulk platform.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cubans in the diaspora will be able to increase their purchases for their families on the island.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThis model \u2014 inspired by best global practices \u2014 maximizes the value of each dollar from the diaspora and boosts the competitiveness of small Cuban businesses by eliminating intermediate margins and publishing each cost.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201c<\/span><a href=\"http:\/\/www.katapulk.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Katapulk<\/span><\/a><span style=\"font-weight: 400;\">\u00a0revolutionizes the market for Cuba and puts well-being, transparency and real access for Cuban families at the center,\u201d the company\u2019s statement concluded.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The products sold on Katapulk come from Cuban private entrepreneurs and independent importers: more than 150 different suppliers and stores.<\/p>\n","protected":false},"author":3134,"featured_media":326514,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13902],"tags":[15001,19256,34871,35027],"ppma_author":[33546],"class_list":["post-326512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cuba","tag-cuban-family","tag-featured","tag-katapulk","tag-marketplace"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Katapulk launches new online commerce model: at cost price, transparent and \u201cno surprises\u201d | OnCubaNews English<\/title>\n<meta name=\"description\" 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